Many leads arrive with a single question: how much does it cost? Responding with just the number ends the conversation. Responding with a reference and a question opens the sale.
In this article
Why the lead only asks the price
Often they are comparing or don’t know what to ask. If you respond with just the number, they compare it with another and disappear. If you avoid the price, they become suspicious.
The way is to give a reference and ask a question.
Give a reference
"It starts at R$ 300, depending on the size."
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It takes 20 seconds. Prefer to talk directly on WhatsApp?
Ask a question
"Is it for home or business?" The answer helps to recommend.
Show value
Say what is included.
Options
Two or three options make the decision easier.
Short audio
A 30-second audio creates closeness.
Personalize
Use the name and context.
Follow-up
If there’s no response, follow up the next day.
Record
Tag as "asked price" to track.
Ready message
"Hi, Carlos! Sofa cleaning starts at R$ 180, depending on the size. Is yours 2 or 3 seats? I’ll send you the exact price and the soonest available time."
Common mistakes
Sending only the price list, hiding the price, and not asking any questions.
Frequently asked questions
Should I give the price right in the first message?
Give a reference or price range so it doesn’t seem like you’re hiding it, and ask a question that helps understand the need and recommend the best option.
The bottleneck is almost never the team. It’s the time until the first response.
VeyloCRM responds to the lead immediately in your own language, organizes each conversation in the CRM, and keeps ready messages at the team’s fingertips — on WhatsApp, Instagram, and Messenger.